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If you are supplying us with artwork, here are some really helpful pointers to help create print/production-ready files. It often saves us time when artwork is supplied correctly and ‘ready to print’.

These guidelines will helpfully set you on your way.

File Format

Save your file as a high-resolution PDF (with bleed if applicable).

Adobe Acrobat High Resolution PDF

– Illustrator (images embedded and fonts outlined)

– InDesign (package folder)

– Photoshop (preferred format as TIFF)

When sending multiple images to print, best to save as multiple pages PDF (max 20 pages)

Fonts

Outline your fonts to avoid font changes from computer to computer. Font size should be 8pt or more for people to read it on print if necessary. 

Artwork Scale

Artworks should be created to a sensible scale as 10%, 25% (Quarter Size) or 50% (Half Size). This will allow us to enlarge the artwork to the desired size. 

Colours

For full-colour printing jobs, convert all RGB and Pantone spot colours to CMYK colour mode.

For black and white printing jobs, use greyscale colour mode. 

Change the colour profile

Change in Photoshop:

Edit > Colour Settings > Working Spaces > Set as below

RGB: Adobe RGB (1998)      CMYK: Europe ISO FOGRA39/Europe ISO FOGRA27

Colour Management Policies > Convert to Working Spaces

Change in Illustrator:

Edit > Colour Settings > Working Spaces > Set as below

RGB: Adobe RGB (1998)      CMYK: Europe ISO FOGRA39/Europe ISO FOGRA27

Colour Management Policies > Convert to Working Spaces

Check the colour profiles

Check the colour profiles in Adobe Acrobat: Print > Output Preview  > Simulation Profile

Image Resolution – Fine Art Printing

300dpi for better result. 

Images should be approximately 300dpi, when printed at full size on images below 1000mm in size.

Avoid taking low-res pictures from the web because they are usually 75dpi or lower. 

Bleed

3mm: artwork measuring 50cm < on the longest edge

5mm: artwork measuring 50cm > 100cm on the longest edge

10mm: artwork measuring 100cm > 150cm on the longest edge

If you have a white border on your print, you don’t need a bleed.

Set up cut path for print

1. Create a new layer above the artwork and name it “CutContour”.

2. On this layer, draw the outline of the desired cut path.

3. Assign the path colour as a Spot Colour named “CutContour” with the following values:

R: 236 G: 0 B: 140

Cut and Bleed

Cutting Process

Should you have any questions regarding the preparation of artworks, please feel free to get in touch.